Partners

The official website of one of the UK’s leading promoters, SJM Concerts.

The Gigs and Tours roster is extensive and varied, covering practically all the major artists performing in the UK and all the major venues, so you won’t have to go anywhere else to get the information you need.

BBC Radio 2 is the UK’s most listened to radio station, with a weekly audience of 13.5 million (RAJAR Q2, 2023). The Zoe Ball Breakfast Show is most listened to breakfast show in the UK with an audience of 6.7 million (RAJAR Q2, 2023).

The network’s presenters include Michael Ball, Zoe Ball, Rob Beckett, Tony Blackburn, OJ Borg, Rev. Kate Bottley, Rylan, Fearne Cotton, Sara Cox, Jamie Cullum, Gary Davies, Paul Gambaccini, Angela Griffin, Bob Harris, Vernon Kay, Cerys Matthews, Scott Mills, Jason Mohammad, Trevor Nelson, Dermot O’Leary, Elaine Paige, Mark Radcliffe, Romesh Ranganathan, DJ Spoony, Liza Tarbuck, Jeremy Vine, Michelle Visage, Johnnie Walker, Jo Whiley, Phil Williams, Claudia Winkleman, Steve Wright and Owain Wyn Evans.

Founded in 1958, the Country Music Association (CMA) is the premier trade association of the Country Music industry. Representing professionals making a living in Country Music globally, the organization serves as a critical resource of support and information, honors excellence in the genre and provides a forum for industry leadership. CMA is dedicated to expanding Country Music around the world

The Nashville Convention & Visitors Corp (NCVC) brands, sells, and markets Nashville as a premier tourism destination. We showcase Nashville as Music City, where travellers can experience authentic, one-of-a-kind leisure and convention opportunities.

Ariat was founded in 1993 on technology and innovation with the goal of making the highest quality footwear and apparel for the world’s top equestrian athletes.

The Ariat Western Collection embraces our passion for all things western and sets the standard for performance, innovation, and authentic style in western footwear and apparel.

YETI builds tough gear that’s made to last. As Sustainability Partner of C2C Country to Country, YETI is helping cut single‑use plastics by championing refill and reuse and has kitted out the backstage crew with reusable drinkware – a small thank‑you to the hardest‑working team keeping the show running.

Nordic Spirit is the modern, tobacco-free way to enjoy nicotine, designed for everyday convenience. Launched in 2019 as the UK’s first nicotine pouch brand, it has grown into one of the best-known names in the market. Discreet, smoke-free pouches come in a wide range of flavours, strengths, and both Dry and Moist formats to suit every preference.

Café, Bar, Record Store & ‘almost iconic’ Grass Roots Music Venue, FortyFive champions Live and Original music, largely focused on Country & Blues with some stripped back Rock thrown in for good measure. We’re an all seated Nashville inspired Listening Room in the heart of historic York with wonderful sound and our signature ‘Shhhh’ policy in place at all events.